So here I am, with 30 years’ marketing under my belt and at the start of a new and exciting journey into running my own business!
All those years ago I would never have dreamed I would be here now, sitting in my office right by the sea, and looking forward to exploring what that journey brings. But here I am and its an exciting time.
I have been working as a consultant now since 2011 and have many people to thank for that as they played a part in giving me the courage and conviction, as well as the opportunity, to go for it. I swear by that old adage that ‘you only live once’ and wish I had taken the leap long before I did. However, I did eventually and it was definitely the right decision.
Who knew that would ever happen when I accepted my first marketing assistant role which, with no experience, I discovered by being in the right place at the right time! (Thank you Julia Morris, my mentor for 8 years and the person who set me on my marketing journey, I owe you a lot.)
Thirty years in marketing – so what does that mean and why should you be interested? It means I’ve worked for a diverse range of B2B companies within pretty much every sector there is. This allowed me to discover and write about asteroid mining, delve into the unique and previously uncharted world of Code Dojo’s and Kanban and has seen me researching everything from creating apps for healthcare to understanding the world of clinical trials. I’ve also had the opportunity to manage projects for organisations as varied as the New Zealand Defence Force through to Saatchi & Saatchi.
Most importantly my work has allowed me to collaborate with a variety of great people from all sorts of backgrounds. It has expanded my knowledge of a vast and wonderful range of ‘things’ and allowed me the time and flexibility to study at degree level and I now have some letters after my name.
For me 2017 is the start of a new chapter. London born and bred I now live by the sea and am excited by the projects and customers I am already involved with. However its onwards and upwards and my focus now is on sharing that 30 years’ experience, knowledge and passion for marketing with others!
If you want to find out how my take on marketing in all its guises can support your business, please feel free to give me a call or email me, connect with me on LinkedIn, follow me on Twitter or just take a nosey at my website.