Don’t underestimate the power of Email!

Email may be the older, less glamorous sibling to social media but it still packs a real punch in engaging with your customers.

Done well, your email campaigns should reach your target audience – done badly, your company will quickly gain a reputation for sending spam, which should be avoided at all costs now that GDPR legislation is in place!

The key is in making sure your email content is relevant, timely and personal – your content needs to engage with your reader and make them want to discover more!

The biggest plus of email marketing is that it is a VERY cost-effective way to engage with your customers. Another positive is that email marketing offers very clear measurement as results can be tracked very easily.

Effective marketing emails convert prospects into customers and turn one-time buyers into loyal fans who will recommend your business to others.

I have been actively involved in email marketing since it started so you benefit from tried and tested experience in developing campaigns, the words to use and the automation choices to make it easy to send and manage the responses.

If you add just one activity to your marketing, then email could be the one for you. Give me a call (or email me of course!) to find out more about this cost-effective option.


FREE 30 minute marketing review

Are you ready to find out more about the power of email marketing? Book a 1-2-1 no-obligation call with me to review your current activity and work out the best marketing to grow your business.

I have worked with Emma for some time, in particular on a large bespoke campaign for a client and she was brilliant! Her work was well focused, timely, very high quality and demonstrated a real depth of understanding and considerable adaptability - all of which helped drive the project significantly. On top of which she is really easy to work with! I would recommend her highly.

John Edwards
Managing Director, 4it Recruitment

I needed an expert in Constant Contact who could manage monthly emails, add and manage data to the platform, and create and design a monthly newsletter on behalf of my business. Emma did an excellent job.

Harriet Subramanian
Director, Flourish PR